Fractional CFO · Brand & Growth · Fundraise · Recruitment
Finance and growth, run the way operators run it.
We plug in as fractional CFOs and growth operators for founders who need investor-grade numbers and a real go-to-market plan, not another consultant's deck.
Work with usYears across finance, strategy & operating roles
Capital raised for founders
Revenue range of companies handled
In annual savings delivered
What we do
Fractional CFO
Financial infrastructure that holds up under investor and board scrutiny.
- P&L discipline and unit economics
- Working capital management
- Financial modelling
- Cash flow and burn rate management
- Accounting integrity
- Compliance and audit readiness
- Margin recovery
Brand & Growth Strategy
D2C positioning and go-to-market, built on unit economics, not vibes.
- D2C brand positioning
- Go-to-market (GTM) strategy
- Sales scaling and channel strategy
- Category and competitive analysis
- Unit economics by channel
- Improved consumer experience
Fundraise Advisory
Equity and debt mandates for early-stage companies, run end to end.
- Investor deck preparation and positioning
- Financial plan buildout (multi-year projections)
- Cap table and valuation advisory
- Investor outreach and introductions
Talent & Hiring
Key hires for startups, screened against your business, not a keyword list.
- Key hires across functions, junior to CXO
- Role scoping with founders
- Culture fit and behavioural profiling
- Every candidate interviewed before you meet them
- Confidential and leadership hiring
- Proactive referrals beyond open roles
How we work together
Outcomes only. No methodology theatre, no decks for the sake of decks. Just the numbers and the plan a founder actually needs.
Discovery call
A short call to understand where the business is, what's broken, and what winning looks like in the next 90 days.
Scoped engagement
A clear SOW built around outcomes, not hours. No bloated methodology, no vague deliverables.
Ongoing retainer
We embed as your fractional CFO or growth operator, backed by a dedicated team handling day-to-day execution.


















